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Dr. Squatch · Case study

Dr. Squatch. A creator house built around the content.

A Dr. Squatch house campaign in Blue Ridge, supported by a creator roster, video evidence and campaign reporting in House HQ.

2,092Campaign videos
4.35MViews
$13,768TikTok Shop GMV
20Creators

Live totals from saved campaign records, updated November 11, 2026. The campaign is ongoing, so these numbers keep growing.

Videos posted across the campaign.

Campaign videos by the day they were posted.

2026-10-122026-11-04
See the daily counts
Date postedVideos
2026-10-126
2026-10-1312
2026-10-148
2026-10-157
2026-10-163
2026-10-171
2026-10-1815
2026-10-196
2026-10-20187
2026-10-21258
2026-10-22337
2026-10-23278
2026-10-2491
2026-10-2595
2026-10-26120
2026-10-27120
2026-10-2887
2026-10-29114
2026-10-3031
2026-10-3129
2026-11-0119
2026-11-0227
2026-11-0331
2026-11-0431

Overview

A Dr. Squatch house campaign with 20 enrolled creators. The current House HQ reporting window begins October 12, 2026.

The challenge

Keep the campaign connected to the actual video identities behind its sales and content totals, including attributable posts covered by the campaign’s inclusion setting.

Dr. Squatch creator content from The Affiliate House campaign film

Our approach

House HQ follows creator delivery and saved content, records the available match evidence, and combines the campaign view with supported TikTok Shop sales data. The team can inspect individual videos and review their inclusion.

  • One creator roster and delivery view
  • Campaign videos you can open and review
  • TikTok Shop results with their source and coverage

The takeaway

A useful campaign report needs the content behind the totals. Keeping individual video identities and their evidence visible makes the report easier to review with the brand.

Source & coverage

Source: House HQ's saved campaign records and TikTok video analytics, checked on November 11, 2026. Views are cumulative counts on included videos. GMV is the value TikTok returned for those videos.

At this snapshot, 17 of 20 enrolled creators had TikTok Shop connections. The saved count includes 29 individually identified posts from before the reporting start date that generated campaign-attributed brand sales. Views and financial results depend on the available account data and are reviewed in the assigned campaign report.

The chart shows posts inside the reporting window. The total also includes 29 attributable videos posted before it.

Bring creators together. See every result.

Plan a creator house or start tracking your own creator campaigns in House HQ.